With a resolve to fuel a “Truth in Truffles” movement, they created the first-ever organic truffle line, daRosario Organics, in 2004. They sought to bring back real truffles and real truffle flavor to the people—both chefs and home cooks—who want it. Not aroma, not essence, not extracts. And in 2008, daRosario Organics became the world’s first 100% USDA-Certified Organic truffle production company.